Southwest Transplant Alliance welcomes inquiries from the media and we’re here for you 24/7 to meet your needs. Sharing real-life stories about organ and tissue donation can increase awareness of the importance of donation, educate the community about the facts and inspire people to register as an organ, eye and tissue donor on our state registry. Thank you for all you do to help us educate the public about the importance of donation.

Southwest Transplant Alliance Company Profile
Learn the facts about organ donation and transplantation.

Please contact:

Marissa Walker
Manager, Marketing & Communications

Guide to Sensitive Language

When discussing or writing about organ donation, word choice is very important. Please use the following guidelines.

Appropriate Term Inappropriate Term
“recover” organs “harvest” organs
“recovery” of organs “harvesting” of organs
“donation” of organs “harvesting” of organs
“recover” organs “procure” organs
“recovery” of organs “procuring” organs
“deceased” donation “cadaveric” donation
“deceased” donation “cadaver” donation
“deceased” donor “cadaver” donor
“mechanical” support “life” support
“ventilator” support “life” support
“donation after cardiac death” “non-heart beating donation”
“deteriorating to brain death” “progressing to brain death”
“determine brain death” “declare brain death”
“facilitated a donation” “did a donation”
“donated organs and tissues” “donated body parts”
“tissue preparation facility” “tissue processor”
“prepared tissue” “processed tissue”